The analysis of Yakut personal names is made to reveal the peculiarities of ethnic world view basing on the works of turkologist Nikolay Klimovich Antonov. The chosen antroponyms were allocated basing on the belonging of appellative base morpheme to language groups into originally Yakutsk (Turkic) and borrowed (Tungusic, Mongolian) names. During comparative-competitive analysis the etymologic characteristics of antroponyms which prove southern origin of Yakut personal names and the presence of borrowed from other languages of northern earth opening up. It is established that general Turkic words, being the basis of antroponyms mean the natural events, seasons, local relief. The Mongolian borrowings denoting quality, character of the name of the bearer, Turkic lexical parallels are defined. Antroponyms borrowed from Tungusic languages represent northern landscape. At the result of linguistic analysis it is revealed that semantics of appellatives and Yakut antroponyms is unchangeable and is a part of system of personal names of Turkic peoples, reflecting ethnic world view, connected with southern ancestral home and the North opening up. The research showed that the considered Yakut personal names mostly refer to descriptive names and names-desiderates.

Functioning of antropoetonyms (human names in literary works) and topopoetonyms (place names in works of art) such as 1) Agamemnon - Atrides, 2) Odysseus - Ulysses, 3) Olga - Helga, 4) Troy - Ilion, 5) Constantinople - Istanbul -Tsarigrad used in poetry by N. Gumilev have been considered. The whys and wherefores of poetonym usage are revealed, its artistical meaning and cumulative semantics which externates particular writer’s ideas and cannot be leaded out of given semantic components simple addition. Etymology and linguistics forms of protonyms (names used as a basic source of its variant in literary art) are described when it is needed. The point that semantic sphere of proper name is organized by cooperation of proper names form, nominative object type and themes of literary work has been shown. Cooperation between class of poetonyms and meaning which they have in a plot is schematically illustrated.

The attempt of complex description of toponymic unit Caucasus in synchrony and diachrony is made taking into consideration the history of its making, consideration of toponym Caucasus in lexico-semantic aspect (with elements of historical comments). All these factors let reveal toponymic universal and unique elements, established by the complexity and peculiarity of cultural-historic development of this region of Russia. While giving the characteristics of modern state of linguistic and cognitive research a basic problem is orientation on the role which is given to toponymic units in conceptualization and categorization of the reality. The ways of concept Caucasus representation are revealed in individual-author discourse basing on the prose of G.L. Nemchenko, that let explicit the knowledge and ideas of author about Caucasus and reflects mental peculiarities of the author as language personality - the bearer of Russian culture. Representing national color being a characteristic feature for Caucasian peoples, G.L. Nemchenko uses Caucasian exotic vocabulary, including common names and proper names. Two categories of onyms are considered: antroponyms, which include real and not real onyms and toponyms which include choronyms, oykonyms, oronyms and hydronyms. The poly functionalism of proper names in works of the writer is founded. Firstly, they reflect cultural heritage of Caucasian peoples: specifics of every ethnos on the one hand and their spiritual unity on the other. Secondly, they represent the important process of ethnic language and ethnic cultural contact in the conditions of modern world. Thirdly, they are expressive mean of ideas of the writer. The cognition of the lexical unit Caucasus basing on the material of onomastic space of G.L. Nemchenko prose let reveal and compare the peculiarities of the image of Caucasus perception on Russian society and author’s consciousness.

A film of Lars von Trier “Europa” (1991) is studied. The analysis of the film is caused by social factor - the continuing syndrome of guilt for Hitlerism and the complexity and richness of the film, ciphers and the lack of the level of interpretation of its mythological, theatre and psychotherapy basis, synthetic links with archaic character and modernism. The attempt to consider the drama within the framework of ancient-Roman ritual, Middle age drama-mysteries and sleep therapy - hypnosis is made. The model of Lupercalia and the images of Luperci are reconstructed. The stages of mystery, screen ways of reconstruction of Jung archetype - “departure of knight into darkness” are considered. The attention is paid to specifics of Trier’s allusion, on satirical perception of exercise. He derides it in impetuous, mischievous way of “sacral and secular”. The complex method of research is founded, including historical-cultural, mythopoetic and political comments. Their use helps consider Trier’s work of art in a new way in cinematography process, trace the way of evolution of European cinema about World War II.

Emotional situations and ways of their presentation in Russian literary texts of XIX-XX century are studied. It is established, that conceptualization of reality in the consciousness of the speaker is defined not only by intellectual, but also emotional activity, that emotional situations are known by a person due to life experience, which let establish logical connection in events. Literary texts actualize the links and relations, existing in reality, including emotional situations script. It is proved, that the ideas about emotive situation on human’s consciousness are formed earlier than the knowledge appear in language, that emotion appear from cognitive interpretations of the emotional events surrounding us, cognitive interpretations of events are connected with the level of socialization of language personality, the volume of knowledge about the world and the realia. It is founded that the higher the truth, veracity and depth degrees of emotional act, anyway it supposes the others as an object of intention, on which the influence is made, the conditions of emotion existence are its involuntariness. The question decision considering the perception of subject state in emotive situation is less connected with the way of emotions representation (verbal or non-verbal), but inseparable of emotional competence, including knowledge of the ways of expression and meaning of emotions. The analysis of emotional situations represented in literary text let reveal dominating emotive-evaluative senses.

The simple and complex sentences according to similarity characteristics are considered: the presence of determinant. It is proved that the so called phenomenon of isomorphism appear, which is in structural-composed, semantic and functional plans and plan of determination. The common features of simple and complex sentences are revealed and considered as the most efficient use of one of characteristic principles of system language description that means: the principle of unification that gives the ability to present in compression the functioning of language system at syntax level. It is established that this approach to Russian language studying in Russian language auditory where Russian is learned as a foreign language, minimizes and makes easier the process of simple and complex sentences structure in Russian language. The “real” complex sentences are those having the theme and rheme at the first level which are not simple members of the sentence but predicative syntagma. The second place take complex sentences which have determinant the member of a sentence which refer to all predicative syntagma included in the complex sentence. The third place take simple determined sentences in which the thematic-rhematic articulation exist, there theme is a part of sentence referring to the whole sentence and rheme is a predicative syntagma.

It is devoted to structural analysis of personal periphrasis denoting different groups of Ukrain doers and functioning in Russian-language Ukrainian press. It is highlighted that at the moment modern Russian language has got much more phraseological innovations, particularly relevant personal pariphrasis, due to periodicals, radio and TV. Many new periphrasis reflecting the new modern state of society got through the process of phrasologization from free phrases to stable motivated collocations due to their relevance for a short period of time (that is not characteristic feature for most of phrasological units of every language). The basic structural models of periphrasis formation of this type, both productive and non-productive are revealed. The language of mass media is a sphere of language innovations, the search of fresh forms and ways of linguistic expressiveness. Particularly, the newspapers present fresh relevant information from different spheres of human’s activity, adress it to the general readers. It is proved, that many relevant periphrasis are included in the language of mass due to press. Personal periphrasis give an idea of popularity and need of the Ukrainian doer even though in most cases his / her popularity are of negative nature.

The role of perceptual characteristics in the process of interpretive meanings of lexical units formation as the result of secondary nomination that is based on the interpretation of certain properties of the source concept represented by lexical units is studied. The formation of interpretive meanings is based on conceptual derivation enabled by the cognitive mechanisms of metaphor, metonymy and metaphtonymy. It is noted that metaphor has the leading role. The research is made on the material of lexical categories representing the domain “animal world” and developing the secondary meanings in the process of interpretation. These meanings fix the knowledge about objects in the domain “plant world” in modern German. Therefore, the source domain of interpretation is animals and the target domain is plants. In this research certain structural-semantic models are shown, which include fitonyms with a zoonym component. In this respect the lexical units under study are classed into three basic structural-semantic groups. An analysis of interpretive properties, which enable inter-conceptual projections is given. The urgency of this research is determined by its theoretical prerequisites based on the principles of cognitive approach. This fact allows dealing with specificity of interpretive activity of human’s mind in the view of mental and language structures relation. The research made on German contributes to our understanding of the universal character of the basic principles, cognitive mechanisms and interpretive formats of knowledge of lexical categories determining the processes of interpretive conceptualization and categorization.

Linguistic and cognitive mechanisms of meaning formation when characterizing a person by means of colour similes exemplified by Russian, English and French languages are considered. Comparison is investigated as the mechanism of interaction between the concept of an object of comparison and the concept of a colour representative which results in a new substantial filling of the first and is only implied by a simile. Bases of objects and phenomena involvement as a certain colour representatives, and provides the scheme of prototypical category of colour representatives are analyzed. The contexts illustrating description of objective and estimated characteristics of a person by similes are given. Mechanisms of their linguistic expression and cognitive basis of their highlighting when expressed indirectly are defined. Analogical connection between personal appearance and objects chosen for representation of its colour shades at the cognitive level is provided. Functions of colour similes are described: characterization of personal appearance based on a colour shade; intensification of colour; characterization of a person based on colour as a result of influence; characterization of additional parameters of personal appearance; evaluation of personal appearance and physical or emotional condition; evaluation of personal inner qualities. Such evaluative types of colour representatives as general, sensory-flavour, aesthetic, ethical, emotional, utilitarian, standard evaluation are revealed.

The analysis of study of language peculiarities of written and oral speech considering legal themes is proposed. They are very significant for modern lawyer. Language peculiarities of legal texts basing on the example of process documents of the Republic of Kazakhstan as a means of interlanguage communication realization are considered. It is proved, that the language of normative documents has unambiguousness, impersonality and lack of expressiveness, high standard, a lot of chunk of language and clichés. In the conditions of temporary widening international contacts the study of texts translation of legal documentation from Russian into native language is very important. It is established that legal texts take special place among other special texts, because they have validity, i. e. the ability to create definite legal consequences and be obligatory for the addressee. The students while work with legal texts (reading, retelling of the content, work with specialized terms, glossary, plans and questions for text) have possibility to work out the following skills: to increase the level of legal terminology mastering while reading and listening, improve the literate writing and speaking, to gain the basis of dialogues and monologues building, to learn to interpret the content of utterance and understand possible implications while work with legal and law documents.